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Entry Strategies: Time to Focus on the Future is Now

The economy is doing better because the vaccine has started working and societies are slowly opening again. This is what we all have been waiting for since spring 2020.

The exciting news have been spreading around lately. The economy is doing better because the vaccine has started working and societies are slowly opening again. There has been a lot of talk about the exit strategy - it seems like there is finally light at the end of the Covid-19 tunnel. This is what we all have been waiting for since spring 2020.

Jukka Saksi (Eskola, 2021) introduced an interesting idea about changing the exit strategy to an entry strategy. Whereas exit means getting out of the pandemic and going back to the way things were, entry means moving forward to something new.

Saksi suggests four questions for building an entry strategy:

  1. What do you want to keep? Some of the new habits during the pandemic might be worth keeping as new ways of working.
  2. What do you want to get rid of? There will not be time to do everything and to make working simple some habits need to be removed.
  3. What do you want to add? Is there anything that is still missing?
  4. What do you want to do less? Is there a way to get rid of tedious, manual work?

Other points of view are “what has been positive?” and “what have we realized during these odd times?”. Especially, some industries have struggled during covid-19 and the focus has been on surviving. However, there is an explanatory factor that all growth companies have in common. Even during challenging times, the focus is on the future - growth companies do not wait for things to get better but develop new or change their way of doing business. They do not have time to waste wandering around.

Therefore, now is the time to invest in new, more efficient ways of doing business and look to the future. Competition is tough and all companies need all the help they can get.

Offering Management is a set of tools and methods that improve business performance through automated collaboration of Sales, Production, R&D and Maintenance in any organization. VariSuite is a unique Offering Management system that combines product development, configure-price-quote, order-to-manufacture and installed base processes and functionalities. So, if you want to get rid of repetitive manual work and want everything to work seamlessly, now is the time to make investments. With VariSuite you will enhance your company’s way of working and fulfill the specific customer needs easier.

Offering Management should be something you want to add to enhance your company’s performance. And the right time to add it is now.


Sources:
Eskola, H. (2021) “Tee entry-strategia, älä exitiä”, Kauppalehti 12.5.2021, p. 14-15